Built for businesses that run on chat.
Meerlume is a no-code chatbot builder that turns a plain-language description of a business into a bot that takes bookings, answers common questions and collects orders on WhatsApp, Instagram, Messenger, Telegram and the business's own website.
Meerlume LLC · Yerevan, Armenia · Since 2026
Meerlume
The story so far
The team behind Meerlume
Norik Khachatryan
Co-founder
What Meerlume does
Builds the bot from a description
Describe what you sell and how people book, or attach a menu or price list. Meerlume drafts the whole conversation, and you check it in a live preview before anyone sees it.
Takes bookings
A built-in calendar knows your hours, offers only free slots, lets you approve requests before they count and sends the customer a reminder.
Answers the usual questions
Prices, opening hours, location: the answers you give every day, offered as a menu so customers get them at 11pm without waiting for you.
Collects orders and enquiries
Orders, quote requests and intake forms arrive as tidy submissions in one inbox, with a notification on Telegram, email or Slack.
The full, dated list is on the features page.
What makes Meerlume different
You start from a description, not a blank canvas
Most chatbot builders hand you a flow editor and a list of settings. Meerlume writes the first version for you, and you only edit what you want to change.
The bot never improvises
AI is used while you build. Once live, the bot follows the flow you approved, so it cannot tell a customer a wrong price or a slot you do not have.
One bot, five channels
The same bot runs on WhatsApp, Instagram, Messenger, Telegram and your website, and every conversation lands in one inbox.
WhatsApp without the paperwork
Meerlume is an approved Meta Tech Provider, so connecting your WhatsApp number is a few clicks through Meta's own signup, not a developer project.
A free plan and no contract
Start free, pay monthly or yearly when you need more, and cancel whenever you like.
Side by side with specific tools: comparisons.
Who Meerlume is for
- Salons, barbers and beauty studios
- Clinics, therapists and tutors
- Restaurants, cafés and shops
- Transfer, tour and rental operators
And any business whose customers already message it on WhatsApp, Instagram, Messenger or Telegram. See use cases.
How Meerlume works
- 1
Describe your business
Type a few sentences, dictate them, attach a menu, or start from a template.
- 2
Review the draft
Check the drafted conversation in a live preview and change anything by chatting or in the editor.
- 3
Publish to your channels
Telegram is usually connected for you; WhatsApp and Instagram take a few clicks.
- 4
Handle what comes in
Bookings and enquiries arrive in your inbox and calendar, and you approve them from your phone.
Questions go to the people who build the product. Email [email protected] and expect a reply within one business day, or see all contacts.
Key facts
- Company
- Meerlume LLC
- Type
- No-code chatbot builder for WhatsApp, Instagram, Messenger, Telegram and the web
- Founded
- Work began March 2026; company registered 8 July 2026; public launch 11 August 2026
- Founders
- Robert Poghosyan and Norik Khachatryan
- Headquarters
- Yerevan, Armenia
- Channels
- WhatsApp, Instagram, Facebook Messenger, Telegram, website chat
- Pricing
- Free plan; paid plans from $19 to $99 a month, billed monthly or yearly
- Contract
- None; cancel any time
- Billing
- Paddle, as Merchant of Record
- Meta status
- Approved Meta Tech Provider (WhatsApp)
- Support
- Email, [email protected], usually within one business day
- Profiles
- LinkedIn · Crunchbase
Frequently asked questions
Is Meerlume an AI chatbot?
AI builds the bot: it turns your description into a conversation flow you can review and edit. The live bot then follows that approved flow with buttons and menus, so it cannot invent prices, opening hours or promises.
Do I need to know how to code?
No. You describe your business in plain words, check the result in a live preview and publish. The visual editor is there if you want to change something by hand.
Which channels does Meerlume work on?
WhatsApp, Instagram, Facebook Messenger, Telegram and a chat widget on your own website. One bot runs on all of them, and every conversation lands in the same inbox.
Who is behind Meerlume?
Meerlume LLC, a small founder-led company in Yerevan, Armenia, run by its two co-founders, Robert Poghosyan and Norik Khachatryan.
Can I cancel any time?
Yes. Plans are billed monthly or yearly with no long-term contract, and you can cancel from your billing settings. Paddle handles billing as our Merchant of Record.